Most innovators solve local problems not for seeking rewards but to pursue their inner happiness. Only a few are able to generate commercial returns from their innovations. Others share them as open source ideas with the wider society. And yet, by merely putting them in open domain, innovations do not get adopted by the communities around the world. Unless we find effective ways of reducing the transaction costs for those who need such ideas, the ideas remain unused. These cost include the costs of accessing the innovation databases, translating them into local languages, and if illiterate, find someone who would search and provide the essence of the innovation to them, and pursue distributed on-farm trials of farmers’ innovations. After getting information, one may or may not find it feasible. The translation of available innovation into operational practice is not a simple step. It may involve further experiments and co-creation or collaborative adaptive trials.
